I’m a performance marketer based in Canada. I transform advanced analytics and creativity into measurable customer growth for telecom, SaaS, and eCommerce brands.
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I’m Nikhil Savio Gutal, a performance marketing leader with over 14 years of experience driving scalable customer acquisition, revenue growth, and marketing innovation across telecom, eCommerce, SaaS, and FinTech sectors. I specialize in leveraging data-driven insights, advanced attribution modeling, and AI-powered segmentation to deliver high-ROI paid media campaigns and optimize marketing spend.
Passionate about fostering multicultural marketing strategies, I build teams and lead cross-functional efforts to unlock hyper-growth opportunities and operational excellence.
Download Abridged CVChallenge: Refine campaign strategy for Canadian telecom leader
Action: Leveraged data-driven insights and causal analysis to optimize media mix
Outcome: Boosted conversion rates by 14% and incremental revenue
Challenge: Driving growth with $35M annual spend
Action: Architected CRM retargeting and AI audience segmentation
Outcome: 3.5x ROAS, $50M revenue lift, 18% cross-sell conversion increase
Challenge: Improve revenue for 10+ brands
Action: Omnichannel campaigns, attribution clarity, mobile acquisition scale
Outcome: 35% YoY revenue growth, peaked at 450% ROAS
Challenge: Clarify channel value; improve measurement
Action: Implemented MTA/MMM analytics and Google AI tools
Outcome: 20% budget reallocation to high-growth channels in six months
My approach combines causal analysis, advanced attribution modeling, and continuous campaign testing to maximize ROAS and ensure all spend is accountable to growth.
Telecom, SaaS, eCommerce, FinTech, subscription services, and more—working for global and national brands across Canada, US, UK and India.
I’ve achieved up to 3.5x ROAS from $21M+ managed budgets, grown digital revenue 35% YoY, cut customer churn 12–15%, and led high-performing teams through transformation and new market launches.